The business book I’m reading this week:
Brand like a Rock Star by Steve Jones.
As usual, I prefer to read my books on my iPad. It’s space-saving & time-saving as well (as the reading App’s search function makes it possible for me to find the passages I want to re-read a lot faster than flipping through or skimming a paper book).
In a few days, I’m going to write about the things I learned from the book.
I’m not going to summarize the contents book, though.
Because, I think, it’s a well written book. It’s filled with numerous insightful & well chosen case studies that cannot be effectively replaced with bone dry summary.
– joyz*k of Angelica Brigade